Tip o’ the Week 446 – What’s brown and sticky?

clip_image002Q: What *is* brown and sticky?

A: A stick…

Q: What’s yellow and sticky?
A: One of the most successful product design failures in history.

Yes, the Post-It note (which has gone on to spawn many imitators, sometimes known as just “stickies” or “sticky notes”) was essentially invented by accident almost 50 years ago, by a scientist at 3M who was trying to make a super-strong glue but instead came up with one that didn’t really stick very well but was at least reusable and didn’t leave any residue behind.

Of course, the real story is a lot less simple – the product really took more than a decade to perfect, and convincing people that it was a viable business took several attempts, but eventually it went on to be one of the most-bought office supplies in history.

The digital equivalent has had decades of evolution too, from a simple note app from the company that brought you Tiny Elvis to the Sticky Notes application that shipped with Windows 7, and innumerable similar apps in the various mobile and desktop app stores.

Starting with the Windows Insider “Skip Ahead” community (but soon to roll out wider), the Microsoft Sticky Notes app has been heavily revised, consolidating the multiple windows that would typically be left on your desktop with a single list, and then pop-out notes that feature multiple colours, support for ink, cross-device syncing and more.


Keep an eye out for the Sticky Notes 3.0 arrival on your PC. As MJF says, with the same team now responsible for OneNote, To-Do/Wunderlist, and Sticky Notes, it’ll be interesting to see how deeply integrated they get.

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